About us
Who We Are
Crafted Byu HTV Vinyl and More was born from the love of a mother and father, and grew through passion. When our first child was born, we wanted to create something special just for him. What started as a hobby slowly turned into a heartfelt journey—and eventually evolved into a professional brand.
Our story began in Melbourne, Victoria – Australia, where our small family set out to build something meaningful. Today, we offer a growing collection of HTV vinyl, crafting supplies, Turkish towels, packaging solutions and more. Every product is handpicked with care, tailored to meet the needs of creative individuals and businesses alike.
Our Vision
To be an inspiring and trusted brand in the world of crafting, personal production, and creativity—recognized globally as a local Australian business that supports sustainability, quality, and community.
Our Mission
- To deliver quality products and heartfelt service to every customer
- To support personal creation, craftsmanship, and self-expression
- To reflect family values and genuine dedication in all we do
- To stay connected with our community through local craft markets in Melbourne
- To maintain a sustainable, ethical, and environmentally friendly product policy
Our Values
- Customer First: Our customers are the heart of our work.
- Honesty: We operate with transparency and integrity.
- Quality: We aim for excellence in products and service.
- Innovation: We continue learning and improving.
- Community Spirit: We are a proud local Australian family business.
Our Story
Since starting in Melbourne, Victoria in 2000, we've never had a physical storefront—but we've always stayed close to our customers. Today, we actively participate in Sunday and craft markets across Melbourne, where we enjoy meeting our customers face-to-face and sharing our passion in person.
Crafted Byu is more than just a shop. It’s passion, dedication, and a family’s creative journey.